Home > Denturly

Denturly

191% Increase in Clinic Revenue in 6 Months.

Paid Media strategy & execution focused on increasing lead quality & quantity via Google search advertising and Facebook lead generation advertising.

The Challenge

Denturly is one of the UK’s leading providers of high-quality dentures. Denturly is a start-up, meaning operating fast & effectively is key for growth and clinic expansion.

Our paid media team delivered a lead generation campaign primarily focused on improving the enquiry quality & quantity, to increase clinic bookings. Since working together we’ve created growth for clinics by providing:

Lead generation
Google Ads management
Facebook Ads Manager management
Digital consultancy
Hubspot analysis

The Strategy

1

Paid Media Strategy

We first analysed the dentures location landscape to understand the best clinic opportunities. In order to know what the next few months of delivery consisted of, we audited google ads and facebook advertising accounts so we knew exactly how to improve performance.

2

Implementation

Implementation in Google consisted of location-based search ads, optimsing keyword targeting, and reducing the cost per lead. For Facebook, we designed and developed lead-generation ads in a range of advertising formats, including video, carousels, instant experiences and standard text advertisements.

3

Management

Our paid team provided Google and Facebook management, ensuring we always maintained healthy lead flow, within the target cost per lead targets. Weekly check-ins were key to the strategy’s success, updating the client on performance, and discussing how digital efforts were translating into day-day sales performance.

The Results

191% Increase in Clinic Revenue in 6 Months,

With clinics in the north as the primary focus, we focused on a location-based lead generation strategy, via paid channels including Google Ads and Facebook.

+36%

Increase in Leads Generated

-16%

Cost per Lead

+184%

Increase in website traffic

"Onelink paid efforts have resulted in a notable increase in traffic to the Axiros’ website. The team manages the project and communicates very well, giving regular updates. Their ability to take ownership of the processes and do most of the heavy lifting sets them apart. "

Kurt Peterhans

Chief Executive Officer - Axiros GmbH

"Onelink have played a fundamental role in our organic growth here at Yours Clothing. The team are hardworking, enthusiastic, and come with a wealth of knowledge of industry best practices. I look forward to working with the Onelink team to expand our SEO efforts and to grow our organic channel even further. "

Alexandria Gordon Devonshire

SEO Manager - Yours Clothing, BadRhino & Long Tall Sally

"Onelink have completely transformed our website and enabled us to reach new customers through their SEO work. Fantastic team, really supportive and excellent customer service. "

Naomi Butters

Co-Founder - ICENA

"Onelink have consistently supported PPVS with our digital marketing. We highly recommend their dedicated team as nothing is an issue and always progressional at what they do. Highly recommend! I would certainly put them forward to our trusted partners and suppliers. "

Louis Joyce

Director - PPVS

"Having worked with these guys over the past few years I would highly recommend them. Easy to do business with and really knowledgeable. "

Daryl Grace

Co-Founder - TWBC

Recent case studies

352% increase in leads generated since website migration

Client

Service

Digital Strategy, Paid Search, SEO

Sector

Technology

Read case study

84% increase in organic revenue year on year

Client

Service

Digital Strategy, SEO

Sector

eCommerce

Read case study

97% increase in organic revenue year on year

Client

Service

SEO, Strategy

Sector

eCommerce

Read case study

140% increase in organic visibility in six months

Client

Service

Development, SEO

Sector

eCommerce

Read case study

Latest from OneLink

SEO

15 MIN READ

A Guide To Search Engine Optimisation Fundamentals

Within this guide you will discover and learn about the fundamentals of search engine optimisation, and find the reasons why SEO is vital for your business.

Paid Search

5 MIN READ

What is PPC?

PPC is a type of digital advertising that allows businesses to reach their target audience through sponsored search engine results. It’s an effective way to drive traffic to your website and generate leads.

SEO

5 MIN READ

Local SEO Guide

In this guide, we’ll be exploring what local SEO is, how it can benefit your business, and some tips for optimising your website – to ultimately drive and increase revenue.

View more in our blog

Denturly

191% Increase in Clinic Revenue in 6 Months.

The Challenge

The Strategy

Paid Media Strategy

Implementation

Management

The Results

191% Increase in Clinic Revenue in 6 Months,

+36%

-16%

+184%

"Onelink paid efforts have resulted in a notable increase in traffic to the Axiros’ website. The team manages the project and communicates very well, giving regular updates. Their ability to take ownership of the processes and do most of the heavy lifting sets them apart. "

"Onelink have completely transformed our website and enabled us to reach new customers through their SEO work. Fantastic team, really supportive and excellent customer service. "

"Onelink have consistently supported PPVS with our digital marketing. We highly recommend their dedicated team as nothing is an issue and always progressional at what they do. Highly recommend! I would certainly put them forward to our trusted partners and suppliers. "

"Having worked with these guys over the past few years I would highly recommend them. Easy to do business with and really knowledgeable. "

Recent case studies

352% increase in leads generated since website migration

84% increase in organic revenue year on year

97% increase in organic revenue year on year

140% increase in organic visibility in six months

Latest from OneLink

A Guide To Search Engine Optimisation Fundamentals

What is PPC?

Local SEO Guide

Contact Information